How To Apply Red Lipstick
Discover how to apply red lipstick like a makeup artist with my expert guide to perfecting a classic red lip.
- 12th February 2024
- By Charlotte Tilbury
7 minute read
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Step 1: Hydrate lips with lip oil
I know you’re excited to apply your red lipstick, darling, but it’s important to prep your lips with a hydrating lip oil first. Glide on a lip-loving formula like Charlotte’s Magic Lip Oil Crystal Elixir to nourish your lips and help them to look smooth and supple. This magical formula is enriched with Swertian Leaf Extract to help reduce the appearance of lip lines as well as hydrating ingredients from my Magic 8 Matrix to help lips appear plush and pillow soft. Once your lips look smoother and more hydrated, your red lipstick will apply more seamlessly and is less likely to feather or flake.
Step 2: Choose your perfect shade of red
Everyone can discover their perfect shade of red lipstick in my NEW! Charlotte’s Hollywood Beauty Icon Lipstick collection! I’ve created 5 magical red lipsticks in my Matte Revolution formula to give everyone, everywhere their perfect Hollywood red pout! Each shade defines the look of contours and is universally flattering, giving every skin tone a beautifying rush of red that exudes pure Hollywood glamour. Use my Lipstick Finder to discover your perfect shade recommendations, then use my virtual try on tool to see the magic for yourself!
Step 3: Apply lip liner in a heart shape
Red lipstick requires more precision than nudes, browns, and pinks as it stands out against the natural tone of your lips. The secret to a flawless red lipstick application is using a lip liner to outline your lips, then filling them in to create a no-budge base colour for your look. My Lip Cheat lip liners are waterproof and last for at least 6 hours with no smudging* – they’re the perfect beauty secrets for creating a well-defined lip shape and will help your red lipstick to last longer and wear more seamlessly.
Step 4: Swipe on your red lipstick
Once you’ve lined your lips, reach for your perfect red lipstick shade and swipe on for instant glamour! Apply straight from the bullet until your lips are saturated with beautiful red lip colour, being careful not to go outside of the lip line you’ve just created. For greater precision, use my Lip Brush to apply your lipstick; swipe back and forth on your lipstick bullet to pick up the pigment, then use the fine tip to apply onto the lips. This method can be particularly helpful for finer details like the corners of the mouth and on thin lips.
Step 5: Define with concealer
Conceal around the corners of your mouth with The Retoucher concealer to emphasize the color. This will make your lipstick last all day.
Step 6: Reach for a red lip gloss
Lip gloss is the secret to an irresistible lip glow! Give your favourite red lipstick a gorgeous, glossy finish by adding a slick of lip gloss. I love to add Lip Lustre in Red Vixen on top of a red lip to give it the most magical glossy glow. To apply, coat your lips in lustrous lip gloss for all-over shine and add a little bit extra to the centre of your lips to capture a fuller, poutier look.
Tilbury Tip: For a gentle plumping effect, reach for Collagen Lip Bath in Walk of No Shame or Refresh Rose.
Step 7: Check your teeth
Darlings, we’ve all been there… A good friend will tell you when there is lipstick on your teeth, but a makeup artist will tell you to take the lipstick test before you leave the house! Take your index finger and place it in your mouth, making an ‘o’ shape with your lips – when you remove your finger, any red lipstick that is likely to travel onto your teeth should come away.
The main cause of lipstick on teeth is over-application. Applying too much lipstick means there is more opportunity for lipstick to slide around and risks getting onto your teeth. My lipsticks are designed to build up gorgeous colour opacity with minimal application – one swipe will do wonders!
Tilbury Tip: Lip products naturally move as we talk, eat, and make facial expressions, so it’s always a good idea to check on your lipstick after a meal or when you go to the bathroom.
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How To Apply Red Lipstick: More Tips & Tricks
How do you apply lipstick for beginners?
Darlings, practice makes perfect! Follow the steps above to learn how to apply red lipstick and before you know it, you’ll be wearing red lipstick at every opportunity! My top tip for red lipstick novices is to reach for a longwearing matte lipstick formula because they generally last longer on the lips and require less maintenance throughout the day. Discover my NEW! Charlotte’s Hollywood Beauty Icon Lipsticks – they look fabulous on everyone and are a gorgeous first foray into red lipstick for makeup beginners.
Shop Charlotte’s Hollywood Beauty Icon Lipsticks
Discover my makeup tutorial for beginners
How do you apply red lipstick to stay?
You can help to increase the staying power of your lipstick by avoiding touching your lips or moving your mouth while it settles. Avoid rubbing your lips together to prevent your lipstick from moving around and try drinking with a straw to avoid transfer onto your glass. Matte formulas like AIRbrush Flawless Lip Blur and Matte Revolution lipstick are generally more longwearing than satin and glossy formulas – they’re perfect for red lipstick lovers that want to top up their red lipstick as little as possible.
Tilbury Tip: Always set your makeup with AIRbrush Flawless Setting Spray to boost its longevity for up to 16 hours!*
Discover more long-lasting makeup must-haves
Why does red lipstick not suit me?
Red lipstick looks gorgeous on every skin tone, lip shape, and lip colour, but many think it does not suit them because they haven’t discovered their perfect shades! Use my Lipstick Finder to discover your perfect shades of red lipstick; it’s a beauty-tech innovation that uses colour theory to find your most flattering lipstick matches according to your skin tone, hair colour, eye colour, and makeup preferences. You can try on your red lipstick using my virtual try-on tool to discover just how magical my red lipsticks will look on you!
What colour lip liner do you use with red lipstick?
Red lipsticks look best when paired with red or brown-toned lip liners. I like to pair red lipstick with a ruby-red lip liner like my NEW! Lip Cheat in Red Carpet Red to give lips a statement-making red outline ready to be filled in with red lipstick. Deep lip liners like Lip Cheat in Hollywood Honey or Berry Naughty are also fabulous pairings for red lipstick; darker lip liners are perfect for giving your pout a contoured effect, shading the outer line of your lips to create a three-dimensional lip shape for your red lipstick to rule over.
Discover expertly colour-matched lip liner and lipstick combinations
How do you apply red lipstick without lip liner?
When applying red lipstick without lip liner, it’s important to pay close attention to the outer edge of your lips. Gliding on a red lipstick without lining your lips first can result in a messy and misshapen look, so I always recommend using a lip liner. If you don’t have a red lip liner to hand but still want to mesmerise with a red lip look, try using a lip brush to apply lipstick along your lip line to create the appearance of lip liner before swiping onto the rest of your lips. If you need to, you can sharpen up your look with concealer.
How do you make red lipstick look natural?
To get a just-bitten look with red lipstick that appears naturally tinted, blot red lipstick onto your lips then blend out the edges with your ring finger. Focus on tapping red lipstick into the centre of your lips, then gently patting it out to diffuse its pigment and create a blur effect. My AIRbrush Flawless Lip Blur liquid lipstick is perfect for creating this look; swipe on Ruby Blur or Flame Blur to give your lips a rush of red, then blend until you get a natural-looking, blurred red lipstick look.
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Author Details
Charlotte Tilbury
Founder, President, Chairman and Chief Creative Officer of Charlotte Tilbury Beauty
With over 30 years experience, Charlotte Tilbury MBE is the world's number 1 makeup artist and British beauty entrepreneur. Charlotte established Charlotte Tilbury Beauty in 2013, which is now a record-breaking beauty brand that has won over 400 awards.
