THE BENEFITS OF PRIMER
Discover the benefits of primer and Charlotte’s must-have, research-powered primers for creating a hydrated, smoother looking canvas for makeup every day.
- 30th June 2021
- By Charlotte Tilbury
2 minute read
PRIMER BENEFIT 1: SMOOTH
Perhaps the most well-known benefit of primer is that it can help to smooth the look of your skin before applying the rest of your makeup products. A smoother-looking canvas can help makeup apply smoother and wear longer!
Charlotte’s research-powered collection of primers all help to create a smoother-looking complexion! Smoothing-effect ingredients like BioNymph Peptide in Wonderglow and Allantoin in Brightening Youth Glow contribute to a plumper, smoother, softer looking complexion.
PRIMER BENEFIT 2: HYDRATE
Primers also are known to help hydrate your skin! They should be applied after your magic moisturizer, to provide an extra hydration boost while priming and smoothing the look of your skin!
Hyaluronic Acid is the hydrating ingredient found in Charlotte’s ICONIC Wonderglow primer, which helps to keep your skin hydrated for up to 24 hours!
PRIMER BENEFIT 3: REDUCE THE APPEARANCE OF FINE LINES
Smoother-looking skin thanks to research-powered ingredients can also contribute to a younger-looking complexion! Wonderglow, Charlotte’s soft-focus BEAUTY GLOW primer is infused with BioNymph Peptide, which helps to plump the look of the skin, and Florescent Core Light Diffuser and Wild Pansy Extract, which work to reduce the appearance of fine lines and wrinkles!
Tilbury Tip: After applying your primer, continue with youth-boosting makeup MAGIC by choosing Airbrush Flawless Foundation as your base! This full-coverage, weightless formula is a magic foundation for mature skin as it’s enriched with ingredients like REPLEXIUM™, an anti-aging peptide duo for laser focus wrinkle targeting and youthful-looking skin!
Discover how to apply foundation on mature skin with Airbrush Flawless Foundation
PRIMER BENEFIT 4: COLOR CORRECT
Some primers can even help to color correct the look of your skin for a more even looking complexion! With the magic of Pearlescent Pigments, Green Algae Extract and Vitamin B3, Charlotte’s Brightening Youth Glow primer helps to moisturise, prime and color correct the look of your skin every day!
Tilbury Tip: For more color correcting makeup MAGIC, discover Magic Vanish! These cream color corrector compacts are available in 4 suits-all shades to correct and conceal the appearance of dark circles, pigmentation and uneven skin tone!
Discover how to use Brightening Youth Glow
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Author Details
Charlotte Tilbury
Founder, President, Chairman and Chief Creative Officer of Charlotte Tilbury Beauty
With over 30 years experience, Charlotte Tilbury MBE is the world's number 1 makeup artist and British beauty entrepreneur. Charlotte established Charlotte Tilbury Beauty in 2013, which is now a record-breaking beauty brand that has won over 400 awards.