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SUMMER MUST-HAVE! PROTECT, HYDRATE & PRIME YOUR SKIN EVERY DAY WITH CHARLOTTE’S SPF 50 PRIMER!

Discover the one face SPF for EVERYONE, EVERYWHERE; Charlotte's Invisible UV Flawless Primer, an SPF 50 primer that protects, hydrates, and primes your skin!

5 minute read

Invisible UV Flawless Primer SPF 50 - UK

Love yourself and PROTECT YOUR SKIN this summer and all year round with Charlotte’s Invisible UV Flawless Primer, a research-powered weightless SPF 50 primer with a FLAWLESS LOOKING, invisible finish!

Combining the HYDRATING powers of a Hyaluronic Acid-infused, firming and smoothing effect moisturiser, the DAILY PROTECTION of an SPF with pollution defence, and the flawless looking finish of a BEAUTY GLOW PRIMER, this is Charlotte’s SPF PRIMER for EVERYONE, EVERYWHERE!

PROTECTS, SUPERCHARGES + PRIMES FOR TRIPLE ACTION!

“DARLINGS, AN SPF EACH DAY HELPS KEEP THE WRINKLES AWAY!!” – Charlotte Tilbury

WHY DO YOU NEED IT?

Regular exposure to the five daily environmental aggressors —sun, pollution, cold, heat, and wind—can cause damage to the structure of your skin. Without question, sunlight is one of the most damaging, with overexposure being known to contribute fine lines and wrinkles, reducing the appearance of skin’s elasticity, leading to uneven tone, enlarged pores and loss of a youthful, radiant appearance.

CHARLOTTE’S SPF 50 PRIMER not only protects your skin from UVA/B rays and damaging urban pollution, it deeply HYDRATES, SMOOTHS, BLURS and FILTERS the LOOK of skin with an INVISIBLE, FLAWLESS LOOKING veil, perfectly protecting and priming your complexion for AIR-brushed makeup application.

Chey SPF Primer Shield model shot

WHY CHARLOTTE CREATED IT

“Darlings, every dermatologist will tell you that the sun is the most damaging external stressor for your skin, with too much exposure causing photo-ageing, moisture-loss, breakdown of elasticity, premature wrinkles and hyperpigmentation!

No matter your age, skin type or skin tone, if you aren’t wearing sun protection daily, your magical layers of serums, creams and hydration are going to waste!! Now is the time to LOVE YOURSELF and PROTECT YOUR SKIN!

My INVISIBLE UV FLAWLESS PRIMER is THE ONE SPF YOU CANNOT LIVE WITHOUT!!

This is the ultimate SOFT-FOCUS BEAUTY GLOW FILTER that gives you daily UVA/UVB defence with SPF 50; SHIELDS the skin from the impacts of modern life and urban pollution, and delivers CLINICALLY PROVEN results with an INSTANT FLAWLESS LOOKING FINISH.

This SKINCARE-MEETS-MAKEUP hybrid has a weightless, breathable, INVISIBLE formula that glides on in a SATIN-SMOOTH texture, instantly absorbing into the skin leaving no greasy residue, no white cast and no flashback. Just like my award-winning AIRBRUSH MAKEUP, it STRETCHES over the skin, BLURRING and SMOOTHING for a FLAWLESS, FILTERED LOOK and FEEL.

It primes, perfects and smooths the look of skin, giving you the most beautiful, canvas for makeup. I have created a perfecting filter with a blend of potent ingredients and extracts that not only shield but plump, smooth and protect the look of your skin too!!” - Charlotte Tilbury

THE RESEARCH-POWERED BLEND OF INGREDIENTS IN CHARLOTTE’S SPF 50 PRIMER

With research-powered ingredients to PROTECT, SUPERCHARGE and PRIME your skin, Invisible UV Flawless Primer is an ideal fragrance and silicone free daily face SPF that hydrates your skin and creates a flawless-looking canvas for makeup!

PROTECT:

CITYSTEM pollution defence ingredient

CITYSTEM™

A POWERFUL URBAN POLLUTION DEFENCE MATRIX Developed to offer the most adapted response to skin pollution-induced concerns, this botanical extract forms an imperceptible barrier on the skin, preventing the adhesion and absorption of pollution particles. Over time skin is left feeling smoother and softer, and the complexion looks radiant and purified

UV FILTERS ingredient graphic

UV A/B FILTERS

DAILY SUN DEFENCE SPF 50 A combination of UVA and UVB sun filters to help protect the skin against the harmful effects of the sun. Sun protection reduces the appearance of sun damage – such as discolouration and dark spots, sagging skin, and wrinkles.

SUPERCHARGE:

COLLALIFT+18

COLLALIFT™18

ANTI-AGEING ACTIVE Extracted from the bark of the African mahogany tree, Collalift™18 wraps the skin like a protective shield. It visibly improves skin elasticity, smooths the look of pores, and reduces the appearance of fine lines and wrinkles over time.

SMOOTHING POLYMERS

THE MAGICAL BENEFITS

  • HYDRATES skin for 24 HOURS*
  • 198% increase in HYDRATION after 1 HOUR*
  • FINE LINES & WRINKLES appear reduced by 51%*
  • Skin APPEARS FIRMER by 74%*
  • PORES APPEAR REDUCED by 65%*
  • 91% agree formula provides the PERFECT MAKEUP BASE**
  • 94% agree formula gives NO FLASHBACK**
  • 89% agree skin APPEARS INSTANTLY BRIGHTER**
  • 86% agree REDNESS appears instantly reduced**

EXCLUSIVE SPF BEAUTY KITS

Unlock magical savings*** when you discover Charlotte’s SPF50 Prime & Protect Skin Kit and SPF50 Airbrush Complexion Duo, research-powered beauty duos EXCLUSIVELY available on CharlotteTilbury.com featuring Invisible UV Flawless Primer ! The SPF50 Prime & Protect Skin Kit pairs Invisible UV Flawless Primer with one of Charlotte’s research-powered moisturisers, so you can moisturise with MAGIC before PROTECTING & PRIMING your skin, while the SPF50 Airbrush Complexion Duo includes Charlotte’s SPF primer with your FLAWLESSLY matched shade of the full coverage, stay all day Airbrush Flawless Foundation!

*Tested on 30 people over 8 weeks

**203 men & women tested over 8 weeks

***Discount based on total if products purchased separately

CITYSTEM™ is a trademark of Sederma

Collalift™-18 is a registered trademark of BASF

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Author Details

Charlotte Tilbury

Founder, President, Chairman and Chief Creative Officer of Charlotte Tilbury Beauty

With over 30 years experience, Charlotte Tilbury MBE is the world's number 1 makeup artist and British beauty entrepreneur. Charlotte established Charlotte Tilbury Beauty in 2013, which is now a record-breaking beauty brand that has won over 400 awards.

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