How To Use Eye Patches & Eye Masks

Which way do eye patches go? Discover how to use eye patches and eye masks to give your eye area an immediate eye revival.

Darlings, the whole world is tired! I love to wear eye patches and eye masks to revive the look of my under eyes – with my Immediate Eye Revival Patches, they look smoother, brighter, rested and refreshed in just 10 minutes! Everyone should know how to use eye patches in their skincare routine, darlings…

Discover how to use eye patches and eye masks to wake up the look of your eye area! Whether you’re a late nighter, an early riser, a busy beauty, or a magical multitasker, we all need some skincare self-care, and my Immediate Eye Revival Patches are like beauty sleep in a jar!

How To Use Eye Patches

  1. Mae applying face serum before eye patches

    1. Cleanse, tone, and apply serum before eye patches

    Before using eye patches, cleanse your skin with a gentle cleanser then apply face toner and serums to target skin concerns like dryness, redness, and dark spots. Eye care should be applied after your cleanser, toner, and serum and before moisturiser; think of eye patches as a supercharged step to wake up the look of your under eyes before prepping skin with face cream and primer.

    Discover the correct skincare routine order

  2. Open jar of Immediate Eye Revival Patches ready to apply

    2. Wait until skincare has absorbed + your under eyes are dry

    It’s best to use eye patches on dry skin as they are more prone to slipping and sliding around on a moist surface. After applying your skincare products, wait a minute or two for them to absorb into the skin. This will give skincare ingredients ample time to penetrate the skin and start working their magic, as well as leaving skin feeling plumped and cushiony rather than tacky to the touch.

    Tilbury Tip: Lightly pat your under eyes with your ring finger to check whether the skin under your eyes is ready for eye patches.

  3. Open jar of Immediate Eye Revival Patches with 30 pairs of eye patches

    3. Remove one pair of eye patches from the jar with clean fingers or tweezers

    My Immediate Eye Revival Patches are easy to use: one jar contains 30 pairs of eye patches that are thoughtfully packaged into two stacks. When you’re ready to reach for your eye patches, sanitise your hands to avoid contaminating the eye serum and gently pick up your eye patches.

    Tilbury Tip: Don’t want to use your fingers? Use your tweezers to delicately pick up your eye patches ready to apply.

  4. Jourdan Dunn showing how to use eye patches and eye masks for an immediate eye revival

    4. Place underneath each eye and gently press to adhere

    Take one eye patch and position it underneath your eye, lining it up against your bottom lash line. My Immediate Eye Revival Patches are hydrogel cushions that expertly nestle around the natural contours of your eyes without slipping or dripping! They sit comfortably and discreetly on top of your under eyes and will stay put for optimal wear time. To make sure your eye patches grip and hug the eye area, gently press them into your skin to make sure they have adhered effectively.

    Tilbury Tip: There are 2 ways to wear my Immediate Eye Revival Patches - learn more below!

  5. Wear eye patches for 10 minutes to help your eye area appear smoother, brighter, and more hydrated

    5.  Wear your eye patches for 10 minutes

    For hydrated, smoother, brighter- looking under eyes, wear your eye patches for 10 minutes. Wearing my Immediate Eye Revival Patches for 10 minutes is the perfect amount of time to refresh, revive, and rejuvenate the look of your eye area. When I’m working backstage as a makeup artist to the stars, it’s always a whirlwind! I only have minutes to make a client’s skin glow, so I need skin secrets to have instant results! My eye patches work double time! Models can wear them on their way to the studio or in the makeup chair while getting their hair done to unlock a Hollywood eye glow by the time I start their makeup.

  6. Remove eye patches after 10 minutes to reveal smoother, brighter-looking under eyes

    6. Remove + dispose of your eye patches

    10 minutes is all you need, darlings! When 10 minutes is up, remove your eye patches by gently peeling them from your skin, then dispose of them as needed. If there is any eye serum remaining on your eye patches, sometimes I like to pick up the excess with my fingers and lightly tap it onto any areas where fine lines, wrinkles, dehydration lines, and smile lines are most visible.

  7. Claudia applying Charlotte's Magic Cream moisturiser after eye patches

    7. Gently pat your under eyes with a Tilbury Tap

    Finish your immediate eye revival routine with my Tilbury Tap facial massage technique. The Tilbury Tap was born backstage when I would massage Charlotte’s Magic Cream into skin using upward and outward angel wing motions. It’s an easy technique that I use to help skincare products absorb into the skin while also stimulating the facial muscles for a subtle lift effect.

    Learn how to perform my Tilbury Tap facial massage technique

Which Way Do Eye Patches Go On? How To Use Eye Patches 2 Ways

I created my Immediate Eye Revival Patches with a supersized, crescent-moon shape that’s perfect for fully covering the under-eye area. Each hydrogel patch has one rounded, cushioned end and one tapered end that corresponds to the natural contours of the eye area. But which way do eye patches go? Well, the shape is flexible and very versatile!

Discover two ways you can use eye patches to target your individual eye concerns! Some days, you might feel tired and notice darkness around the eyes, and others you may want to show fine lines and wrinkles some TLC.


To Target Puffiness + Dark Circles:

To brighten the appearance of dark circles and depuff the look of your under eyes, I recommend placing the rounded edge of your eye patches under your bottom lash line with the pointed edge extending outwards towards the brows. This placement will allow eye serum to absorb into the areas where dark circles and puffiness appear the most prominent and will help under eyes to appear rejuvenated and more awake.

Which way do eye patches go?

✓96% AGREE PUFFINESS APPEARS REDUCED**

✓89% AGREE DARK CIRCLES APPEAR REDUCED**


To Target Fine Lines + Wrinkles:

Darlings, you can use skincare-powered eye patches to smooth, firm, and plump the appearance of signs of ageing. Fine lines and wrinkles tend to appear in expressive parts of the face like the outer eyes; the best way to target these areas with eye patches is to reverse the way you apply them. To address signs of ageing with eye patches, place the bigger, rounder side of the cushion on the outer corner of your eye closest to your ear, then let the tapered end angle inwards and onto the sides of the nose. This placement will coat crow’s feet with eye serum.

Which way do eye patches go

✓93% AGREE FINE LINES APPEAR REDUCED**

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How To Use Eye Patches: More Tips + Tricks

how to use eye patches


1. Keep your eye patches refrigerated

Storing eye patches and eye masks in the fridge can help to give them a cryo-inspired cooling effect. My Immediate Eye Revival Patches are created to feel soothing under the eyes and keeping them refrigerated will enhance their cooling sensation.

2. Try wearing them over makeup

Darlings, I’ve been known to wear my Immediate Eye Revival Patches on top of makeup! On busy days of boardroom meetings, long-haul flights, and back-to-back press, I need a fix of skincare self-care to help me feel awake, relaxed, and energised. My eye patches are super-discrete and make me feel so glamorous – I just pop them underneath my eye makeup to refresh and revive the look of the eye area!

3. Wear them both ways

There are two ways to wear my Immediate Eye Revival Patches – but there’s no need to choose between the two, darlings! Try rotating your eye patches to reap both benefits; spend some time focusing on targeting puffiness and dark circles, then flip them around the target fine lines and wrinkles.

4. Use the serum on your nasolabial folds and marionette lines

You can use the serum from your eye patches in other areas of your face. Eye patches are often formulated to help reduce the appearance of fine lines and wrinkles around the eyes, and they can have a similar effect in other parts of the face including nasolabial folds, smile lines, and marionette lines around the mouth.

5. Make them a daily habit

The key to skincare is consistency, darlings. Use my Immediate Eye Revival Patches every day for even better, brighter results! Each jar contains 30 pairs – that’s 1 month of immediate eye revival! Wear your eye patches for 10 minutes per day and help under eyes to look smoother, brighter, and more hydrated. You won’t believe your eyes!

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Author Details

Charlotte Tilbury

Founder, President, Chairman and Chief Creative Officer of Charlotte Tilbury Beauty

With over 30 years experience, Charlotte Tilbury MBE is the world's number 1 makeup artist and British beauty entrepreneur. Charlotte established Charlotte Tilbury Beauty in 2013, which is now a record-breaking beauty brand that has won over 400 awards.